Achieve accessibility compliance and Superior UX

Software everyone can use

We help you make your product usable by everyone and ready for WCAG and the European Accessibility Act — through clear audits, practical fixes and inclusive design.

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Trusted by Enterprise companies

Understanding the directive

The European Accessibility Act sets new standards for digital inclusion across the European Union.

What is the European Accessibility Act (EAA)?

The European Accessibility Act (EAA) is a comprehensive EU directive that mandates accessibility standards for digital products and services across all EU member states. Designed to ensure equal access for people with disabilities and older adults, it requires businesses selling in the European market to make their software, websites, and digital interfaces fully accessible.

Key deadlines & Scope

Enforcement began in June 2025 and applies to products, services, and digital assets including websites, mobile apps, e-commerce, and digital services.

Who it affects

Public and private sector organisations, especially in finance, transport, 

e-commerce, ICT, and telecommunications sectors across the EU.

Risk
Landscape

Legal non-compliance

Fines, litigation, and exclusion from public procurement opportunities.

Reputational damage

Exclusionary practices leading to social media backlash and brand damage.

Operational inefficiencies

Inaccessible systems result in lost productivity and reduced user engagement.

Non-compliance isn't just a legal risk — it's a strategic vulnerability that affects your bottom line and market position.

Opportunity Landscape

Access to 135M+ consumers

Tap into the EU's disabled consumer market (Purple Pound).

Competitive edge

Gain advantage in public procurement and tender processes.

Enhanced brand trust

Strengthen ESG credentials and build inclusive brand reputation.

Accessibility opens doors to new markets, strengthens your competitive position, and future-proofs your business.

FREE Accessibility Self-Assessment Checklist Download

A self-assessment checklist to help internalise the accessibility directive and act on it.

WCAG Compliance
Legal & Strategic Awareness
Measurement & Feedback
Digital Asset Compliance
Behavioural Design Integration
& much more...

Behavioural design & Accessibility

Creating inclusive experiences through evidence-based behavioral design principles

Cognitive & Motor Accessibility

Implement nudges and design patterns that reduce cognitive load and support users with motor disabilities

  • Clear visual hierarchies
  • Predictable navigation patterns
  • Simplified forms with progress indicators

Gamified feedback
loops

Create engaging, inclusive UX through feedback mechanisms that work across all ability levels

  • Multi-sensory confirmation (visual,
    audio, haptic)
  • Progressive disclosure of complexity
  • Achievement indicators for task completion

Emotional cues & Friction reduction

Design experiences that reduce anxiety and improve task completion through empathetic design

  • Supportive error messages
  • Clear timeout warnings
  • Assistive help at point of need

Behavioral design isn’t just about compliance — it’s about creating experiences that work better for everyone, regardless of ability.

What firms must do

Four critical actions to achieve compliance and build accessible digital experiences

Audit digital assets

Conduct comprehensive accessibility audits against WCAG 2.1 AA and EN 301 549 standards.

Train teams

Build internal capability in inclusive design and accessibility testing

Publish accessibility statements

Create transparent accessibility statements with real contact points

Embed in procurement

Make accessibility a requirement in vendor contracts and procurement processes

Start now, iterate continuously

Accessibility is not a one-time project — it's an ongoing commitment. Begin with high-impact areas, measure progress, and build accessibility into your development lifecycle.

Metrics that matter

Track these key performance indicators to measure accessibility progress and impact

Task completion rates

Measure success rates for screen reader users

Target: ≥95% parity with sighted users

Task completion rates

Test navigation success without mouse input.

Target: 100% feature access via keyboard

User feedback

Gather direct input from disabled users.

Target: Quarterly user testing sessions

Issue resolution time

Track time to fix accessibility issues.

Target: Critical: <48hrs, High: <7 days

135M+

Disabled consumers in EU

€135B+

Purple Pound market value

40%

Higher procurement win rate

Beyond compliance: Measuring real impact

These metrics don’t just demonstrate compliance — they prove that your digital experiences work for everyone. Regular measurement and iteration create a culture of accessibility that drives both inclusion and business value.

Our work in action

At Atomise, we build with the bold. Startups chasing speed, SMEs scaling smart, and enterprises transforming at scale—we’re their go-to partner for turning vision into velocity. Our work is fast, focused, and fearless. If you’re ready to move, we’re already running.

Outcome:Ongoing delivery and platform support in live, regulated environments.

Problem solved

From manual document processing to sovereign agentic AI
Outcome:An AI-powered platform that automates document processing with AI agents.

Problem solved

User-friendly digital platform showcasing the full potential of JOYN.
Outcome:A polished, intuitive experience that showcases JOYN’s full potential.

Ready to transform your Accessibility?

Join these industry leaders in making accessibility a competitive advantage, not just a compliance checkbox.

Accessibility isn't just a checklist — it's a culture shift.

Download our comprehensive accessibility checklist to assess, act, and advocate for inclusive digital experiences.

Need help implementing accessibility for your organisation?

Frequently asked questions

Everything you need to know about working with Atomise.

Is the European Accessibility Act mandatory?

For many businesses selling to EU customers, yes. From June 2025 a wide range of digital products and services must meet accessibility requirements. We help you understand whether it applies to you and get ready.

They are levels of accessibility. A is the minimum, AA is the standard most laws expect, and AAA is the highest. Most organisations aim for AA, and that’s usually what we build to.

We run an audit combining automated tools and real testing — including keyboard use and screen readers — then give you a clear, prioritised list of what to fix.

Yes. Millions of people have a disability, and inaccessible products quietly turn them away. Making your product usable by everyone widens your market and reduces legal risk.

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